SEO CONSULTING
HOW SEO AFFECTS YOUR BUSINESS ONLINE
Algorithms? Yeah, you've heard of it. To put it simply, we can review your SEO and help you rank higher organically.
SEM, or Search Engine Marketing, is the umbrella term for all search marketing and ranking on search engines.
SEO, or Search Engine Optimization, refers to optimizing your digital footprint like your website, special media profiles, and backlinks to increase visibility and rank higher than competitors on search engines, like Google. This is known as organic traffic.
In contrast, PPC, or Pay-Per-Click, is paying to rank higher through advertisements. This is known as paid traffic. Paying for ads does not necessarily mean you will rank higher, so it's important that all of your digital presence is optimized.
Our SEO Audit includes
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Website Review
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URL/Site Structure
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Keyword Usage
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Meta-descriptions
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Content
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Links
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Accessibility
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Page Speed
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Blog
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Backlinks
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Competition Ranking
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Google Business Profile
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Social Media Links
Our Recommendations
We include a recommendations section after completing your business' search audit. We provide the strengths and weaknesses in your search marketing, which gives you a roadmap of where to build upon and improve your ranking. We also provide tips and tools, which can include a educational session, about ways to increase your search marketing organically.
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Do we get to meet to discuss the scope of the project?Yes, I include a meeting up to 1 hour to discuss all of the project requirements. (Phone, Zoom, Google Hangouts, etc.) Any additional meetings will be billed. I communicate with buyers beforehand if they require extra meetings.
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Do I get revisions?Yes, of course. Based on your package selection, the number of revisions listed is included in the price.
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What is the main method of communication?Email is the best for me. It allows me to send your revisions, track changes, and communicate effectively with you. If you prefer I use another chat software, we can certainly discuss.
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How often do you communicate progress?Since the timeline for these videos can be short, I communicate progress daily or every other day. I like to stay in constant communication with my clients about the progress of the video.
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Do I need to provide anything?Yes, I ask for certain attachments, brand guidelines, and the raw video footage to complete the video.
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Are my videos captioned?Captions and transcription are an add-on. An .srt file or side-car file able to be uploaded to Youtube and other video hosting platforms so that users can enable captions when needed. This is great for accessibility and your users will appreciate it.
